The Art of Branding
Info
About The Art of Branding
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Welcome to "The Art of Branding," the branding strategy podcast for entrepreneurs and service-based businesses to stop throwing money at marketing and reach the other 95% of their audience. Every fortnight, differentiate to dominate with your host, Beatrice Gutknecht, aka #BadasserybyB and badass guests unleashing their expertise on everything from building a solid why and positioning to developing a visual identity and globalizing your brand. Your business deserves a badass presence. Learn how to get started at: https://www.badasserybyb.com
What kind of guest might make a good fit?
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Looking to interview branding strategists, visual identity designers, and global marketing experts who can discuss the nuances of crafting a compelling brand identity and expanding it on a global scale for entrepreneurs and service-based businesses.
Note: Guest insights are created with AI assistance.