Ana Laura Zain

About Ana Laura Zain

I’m a marketing executive with deep roots in ad tech, retail media, and B2B growth. I currently serve as Chief Marketing Officer at Pentaleap, a modular retail media platform. My career spans 13+ years helping companies grow through marketing innovation, including Comscore and AppNexus-Xandr (acquired by Microsoft), where I led international teams and drove global marketing initiatives across EMEA, LATAM, and North America.

As a public speaker and contributor, I’ve spoken at industry events like NRF and Advertising Week, and frequently join podcasts, panels, and executive sessions to discuss retail media, B2B marketing strategy, and leadership in tech.

I’m also the co-founder of the Women in Retail Media Collective, a network of 650+ female leaders focused on driving equity, visibility, and leadership opportunities within the rapidly evolving retail media space.
🌐 www.wrmcollective.com

Earlier in my career, I founded Clickconnect, a marketing consultancy where I built and led a team of experts helping B2B and tech companies drive sustainable growth. We partnered with organizations like Ironhack, Vodafone Business, UCLA Health, and Fortinet to deliver strategic marketing, operations, and complex software implementations, often acting as embedded growth partners or fractional leadership teams.
🌐 www.clickconnect.io