Marc Foreman

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Marc Foreman, Co-CEO of Buzz 3D, reveals how AI and interactive supermarket shelves are transforming shopper research today — and paving the way for the future of eCommerce tomorrow

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About Marc Foreman

Marc Foreman is the Co-CEO of Buzz 3D, a UK-based SaaS company emerging from "white label" anonymity and redefining how retailers and researchers understand shopper behaviour. With more than 30 years of experience in digital technology and market research, Marc has helped some of the world’s leading FMCG/CPG brands reimagine the way shelves are planned, tested, and optimised.

At Buzz 3D, Marc has led the creation of the only platform that bridges three silos of shopper research — planogram creation, interactive survey testing, and behavioural data capture — into one seamless workflow. The result is interactive virtual shelves that respondents can zoom into, pan around, pick products from, and add to a virtual cart in real time, with every action captured ready for real time insights.

With 92% alignment to real-world purchasing, Buzz 3D provides the ideal sandbox for testing shelf setups before rolling them out into stores.

Beyond shopper research, Marc is passionate about where this technology is heading next and spends much of his time “living in the future.” His team is exploring how AI can remove pain points and democratise insights through agentic Data Scientists trained on captured data.

Marc brings a distinctive mix of technical depth, industry knowledge, and forward-thinking curiosity to every conversation — always with an eye on how retail can finally move beyond the static product grid. He's a proud Trekkie, a movie buff, audiophile, total tech nerd and at 56, still grateful to be age-checked at the supermarket.