Sam Olmsted

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Marketing Director / Data-Driven Creative / Millennial & Gen Z Manager

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About Sam Olmsted

Sam Olmsted is an experienced marketing professional who specializes in building integrated and holistic marketing campaigns across a wide field of industries. Sam brings an analytical approach to his marketing efforts, looking at trends in data to create impactful campaigns that lead to higher online visibility for his clients. He couples that with a creative approach to content, with years of experience holding company-wide workshops and brainstorms to establish insights that lead to meaningful written and visual content.

As the New Orleans Managing Director at Online Optimism, a locally-based digital marketing agency, Sam oversees the company's headquarters and meets weekly with the directors of the Social Media, Search Engine Marketing, Search & Content, and Design departments to ensure they are producing thoughtful, well-researched, and revenue-driving campaigns and projects. Sam works with clients in varying industries, from cryptocurrency to healthcare to any business sector that needs more exposure on the web.

Sam graduated from Tulane University and double-majored in finance and entrepreneurial management. After working in real estate, SaaS, and hospitality, Sam garnered the experience required to offer holistic marketing solutions to his clients.

Sam is also both a content creator and a content curator in his free time. Sam manages multiple social media accounts that feature original hand-drawn cartoons or well-edited photos of dogs and generate well over 10,000 impressions a week.

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